Fitriyah, Nurul (2016) Nurul Fitriyah. 2016. The Use of Advertisement to Improve Student’s Vocabulary (An Experimental Study) At the Eleventh Grade of MA Irtiqaiyah Banjarmasin Academic Year 2015/2016. Thesis. English Education Department, Faculty of Tarbiyah and Teachers Training. Advisor: Drs. Saadillah, M.Pd. Skripsi, Fakultas Tarbiyah dan Keguruan.

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ABSTRAK

Keywords: Vocabulary, Advertisement. This research aims to know effectivity of using advertisement in teaching and learning process to improve students’ vocabulary than using media which often had been used by teacher of the school. Researcher has chosen semi-experimental study, researcher conducted among six meetings include pre-test, teaching and learning process, and post-test. This research conducted on students of class XI IPA and XI IPS at MA Irtiqaiyah Banjarmasin academic year 2015/2016. Both of class was chosen as subject of the research. The subject in experimental class is 13 students and the subject in control class is 13 students. The overall number is 26 students. The technique that uses to collect the data is vocabulary test consisting of 15 multiple choice, 10 true or false, and 5 matching picture with vocabularies, observation, interview, and documentary. The result of this research indicated that the score of pre-test in experiment class is 62.53 and in control class is 55.00. Then the score of post-test in experiment class is 74.19 and 59.73 in control class. This research indicated that Alternative Hypothesis (

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