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Learning English Through Digital Platform: Subscribers’ Response on The Role of mmmEnglish YouTube Channel

Cahaya, Reni Nur (2023) Learning English Through Digital Platform: Subscribers’ Response on The Role of mmmEnglish YouTube Channel. [Skripsi]

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Abstract

YouTube is a trendy online video platform used by people worldwide.
Many videos are available on YouTube in English and can be accessed for free by
users anywhere. Many studies have only focused on specific types of videos, such
as grammar tutorials or listening comprehension videos. However, more in-depth
research is still needed to explore the various types of videos available on
YouTube and how they can be utilized for better English language learning. Based
on the phenomenon, the researcher is interested to describe and analyzes the types
of video content uploaded by the mmmEnglish YouTube Channel, the basic
competencies in English, and how do the subscribers' response in the comments is
whether the content is useful or not. The researcher acquired the data by
documentation video content uploaded on mmmEnglish YouTube Channel and
comments column. The study design was a case study and applied data analysis
theory from Miles, Huberman, and Saldana (2014), which consists of three main
stages: data reduction, data display, conclusion drawing, and verification. The
resulting data revealed four aspects of basic English competence uploaded by
mmmEnglish: (1) speaking, (2) listening, (3) pronunciation, and (4) vocabulary.
Also, the subscribers' response in the comments column is enthusiastic, with 6,300
positive comments submitted by viewers and subscribers'. With so many
comments, the mmmEnglish YouTube channel took the time to reply or just give
a "like". This proved that this channel is beneficial for it is subscribers' in
improving their English skills. In conclusion, using YouTube is beneficial for
teachers, instructors, and others as a reference and tool for improving English
language skills. The videos on YouTube provide interesting and engaging content
for students, which can lead to increased enthusiasm and focus. However, there is
still much to be researched regarding the types of YouTube videos that students or
people commonly watch and the aspects of English that can be improved through
watching them. Future researchers can use a quantitative approach to measure
students' English competence by watching YouTube videos.

Item Type: Skripsi
Subjects: L Education > L Education (General)
L Education > LB Theory and practice of education
Depositing User: Pramubakti Syanie Raisya Hani
Date Deposited: 13 Jun 2023 06:13
Last Modified: 13 Jun 2023 06:13
URI: https://idr.uin-antasari.ac.id/id/eprint/23266

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